1239.经济学人-The dawn of the omnistar-7（完结）

Yet the entertainment market is strongly self-correcting.

Audiences have the power to turn a hot property into a has-been in an instant, as stars are all too aware. And even as AI-powered entertainment grows, consumers still seem to relish human drama.

Sport, perhaps the most AI-proof, flesh-and-bones spectacle there is, has seen its value to media companies soar in recent years (meanwhile, no one watches computer-powered chess, though its best players could beat any human).

Moreover, AI will make entertainment’s long tail even longer, with deeper niches and more personalised content.

In the AI age, audiences will face heavy bombardment from a handful of omnistars, from Taylor Swift to Darth Vader. But it will be easier than ever for them to change the channel.

这是《经济学人》2023年10月刊的一篇文章'The dawn of the omnistar'第10段。

1

然而娱乐市场具有很强的自我修正能力。

2

relish：喜爱；享受

观众有能力让一处炙手可热的房产瞬间变成过去式，明星们都知道这一点。即使人工智能驱动的娱乐不断发展，消费者似乎仍然喜欢人类的戏剧。

3

spectacle：壮观景象

体育运动也许是最受人工智能验证、最有血有肉的奇观，近年来肉眼可见它对媒体公司的价值飙升（与此同时，没有人观看电脑国际象棋，尽管它最好的棋手可以击败任何人脑）。

4

此外，人工智能将使娱乐的长尾变得更长，具有更深的利基和更个性化的内容。

5

bombardment：轰炸

在人工智能时代，观众将面临从 Taylor Swift 到 Darth Vader 等少数全明星的猛烈轰炸。但对他们来说，改变频道将比以往任何时候都容易。

词汇

relish：喜爱；享受

spectacle：壮观景象

bombardment：轰炸